Episode #003: Sales Letter BullMonday, August 10th 2009 @ 3:42 PM (not yet rated)
How many times have you come across an obnoxiously long webpage that reminds you of a never ending roll of toilet paper? Chances are, it was a sales letter. Sales letters are used to sell a certain kind of product to a certain kind of audience. Join Bo and Ryan as they dig deep into the bull of sales letters, and share what you should look for and what you should avoid.